With over 8 billion websites on the internet you have a lot of competition to get your website seen. Or do you? If you have spent any amount of time surfing around online you have quickly realised that there is a lot of terrible websites out there. That is good news for you if you are a quality conscious website owner.
When someone first arrives at your website they immediately form an opinion of it. You have a small window of opportunity to capture their attention. Although some of this is a design issue the content of your website makes a big difference as well. If you have a good body of web pages for them to read you stand a better chance of them staying around for awhile.
What you say and how you say it is an important aspect of quality content. This means no spelling errors, short sentences that make sense, and content that solves a problem or answers a question. If you are not a good writer consider taking a writing course. Most web pages provide content in the form of an article that is 400 to 500 words long.
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I agree with you. Your first impression of a business's website is your first impression of that business. If the site is difficult to read or crawl through, it might be the last visit to that site. Just as poor service at a store front operation will prevent you from shopping there again; hard to follow websites will not generate return visits.
ReplyDeleteThere are too many websites to visit to waste time on one that isn't easy to use!
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